OUR STORY

Welcome to visit us! We are based in a sourthern city of Sweden. Both of our founders discovered that we had a passion for lovely and comfort undergarments. We started designing our own line and label 2 years ago and have corporated with many suppliers. Underwear has always been our passion as we worked our way in the retail buyer world. 

We realize that not every woman out there needs a G-string or thong to feel incredible in her underwear, which is why we focus on simple girly styles that incorporate many fits as well as patterns and prints with different textile technology that accentuate your personality and attitude.